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Meet the trends

Key trends in 2023

Generational Beauty

because beauty is for every generation

Generational Beauty

Mild, Luxurious Cleansing

ISELUX® the clear solution to luxury foam

Mild, Luxurious Cleansing

Journey to a More Sustainable Future

providing easy, innovative ways to reduce plastic, waste, and water in beauty care

Journey to a More Sustainable Future

Safe, Smooth, Sun-kissed Skin

People of all ages and skin tones are at risk for sunburn from spending time in the sun.

Safe, Smooth, Sun-kissed Skin

Sensorial Textures

Consumer desires to experience new sensations from their beauty products

Sensorial Textures

Certified Natural Claims

Consumer demands for natural related claims

Certified Natural Claims

Conditioning and Care

Hair care and skin care are merging – looking after your scalp never felt so good

Conditioning and Care
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